Meltwater GenAI Lens shows what AI assistants say about a brand, inside Meltwater's media monitoring platform. Basiro shows the same, then writes the fix, puts it on the site and proves it worked. This page shows where the two differ, where they are level and where Meltwater is ahead. Every Meltwater claim links to a public source.
14 things compared, each with a public source for Meltwater GenAI Lens.
Basiro
A summary to copy or refresh on five screens; a branded executive report with the method, shared by link and sent by scheduled email; PNG, Excel and JSON exports.
Meltwater GenAI Lens
An “AI Insights” summary on each tab; the executive report is in beta and cannot be scheduled.
Source: Meltwater: GenAI Lens
Basiro
Drafts an answer for every question a rival wins and sends it to your CMS after approval.
Basiro
Yes: auto-publish (Edge) serves approved fixes on your pages without waiting for a site release, and each one is checked live.
Basiro
Yes: each fix is compared with similar questions it did not touch, so a general rise in AI answers is not counted as your gain.
Basiro
Checks what AI says about your prices, fees and product facts against your own versioned register; health-claim check for supplements (EU 1924/2006).
Basiro
AI crawler visits, GA4, Shopify and Salesforce, with organic and paid kept apart.
Meltwater GenAI Lens
An estimate of earned media value in AI answers.
Basiro
Monthly and public: Growth $149, Scale $499. Enterprise by quote.
Meltwater GenAI Lens
Not published: an add-on to the Meltwater platform, paid yearly upfront, no trial. Reported at about $10k (Starter), $25k (Pro) and $120–130k (Enterprise) a year.
Basiro
“Who to write to”: the authors behind news pages AI cites, with a ready message that greets each one by name. No reach data.
Meltwater GenAI Lens
Its strongest part: the news sources and journalists AI relies on go straight into Meltwater's journalist database and press lists, with reach.
Basiro
Up to 10 of 12 AI assistants by plan (2 on Growth, 5 on Scale): ChatGPT, Google AI Overviews and AI Mode, Gemini, Claude, Perplexity, Copilot, Grok, DeepSeek, Mistral (Le Chat), Llama.
Meltwater GenAI Lens
9–10 by package: ChatGPT, Perplexity, AI Overviews, AI Mode and Copilot as standard; Claude, Gemini, DeepSeek, Llama and Mistral by package. DeepSeek and Llama answers carry no sources.
Source: Meltwater: GenAI Lens · Meltwater developer guide: AI visibility
Basiro
Mention rate, rank, tone 0–100 for the brand and each rival, the phrases AI uses with the brand, and a brand × rival heat map per assistant.
Meltwater GenAI Lens
A visibility score (mentions, frequency and prominence; weights not published), tone 0–100 and a brand heat map.
Basiro
Clean answer text with the brand and rivals highlighted, numbered source links and copy.
Meltwater GenAI Lens
Clean answer text with brands highlighted; tone and key phrases as tags.
Basiro
Templates by goal (brand health, competitor, crisis, product feedback); up to 4 variations per question that do not use up the plan; paste or Excel/CSV upload; search volume per question.
Meltwater GenAI Lens
Written by hand or from templates (brand, competitor, industry trend, crisis); up to 10 variations per question, counted against the quota; Excel upload. No question volume data.
Source: Meltwater: GenAI Lens
Basiro
Email and Slack when visibility moves or a rival overtakes you.
Basiro
REST API, MCP server, Partner API.
Meltwater GenAI Lens
API and MCP on Enterprise and Agency plans only.
Meltwater GenAI Lens details come from its public pages and third-party reviews, checked on October 27, 2026. Products and prices change: check Meltwater: GenAI Lens before you decide.
Meltwater GenAI Lens is a trademark of its owner. Basiro is not affiliated with Meltwater GenAI Lens.
The free audit asks real AI assistants about your brand. It takes a work email and a domain.